664 Best WordPress Website Examples

John Siciliano
Has affiliate links Published 5/27/2025 Updated 8/16/2026

Your homepage has a few seconds to say what you do, and the image you open with carries most of that weight. Photography dominates the hero across the best WordPress websites, a pattern I confirmed by running every site here through Claude. It holds for personal brands, nonprofits, and service businesses alike. The photo that works hardest fills the whole screen with the headline on top. Start there, but match the image to your own field rather than borrowing a look from WordPress portfolio sites.

Category

Platform

Style

1–30 of 664

Design Data

The colors, fonts, and layout choices used across 664 WordPress websites.

8px Button corner radius median across 207 sites
64px Headline size median across 220 sites
5 Navigation links median across 596 sites

Background color

How dark or light the page background is (background luminance).

  • White / near white 59.2% (393)
  • Black / near black 14.2% (94)
  • Light 10.1% (67)
  • Mid-tone 8.7% (58)
  • Dark 7.8% (52)

Accent color

The color of each site's primary button, measured from its code (accent hue family).

  • Amber / orange 35.4% (225)
  • Black, white & gray 21.4% (136)
  • Red 11.3% (72)
  • Green 7.7% (49)
  • Blue 7.2% (46)
  • Teal / cyan 6.9% (44)
  • Pink 3.9% (25)
  • Purple 3.6% (23)
  • Lime 2.5% (16)

Hero layout

How the top section arranges its headline and imagery.

  • Text over a full-width image 52.7% (294)
  • Text left, image right 26.5% (148)
  • Centered text 7% (39)
  • Text above full-width media 7% (39)
  • Image left, text right 4.5% (25)

Hero imagery

The kind of visual the top section leads with.

  • Photography 83.3% (553)
  • Illustration 6.5% (43)
  • No imagery 4.2% (28)
  • Product screenshot 3% (20)
  • 3D artwork 2.3% (15)

Button shape

Corner rounding on primary buttons (border radius relative to height).

  • Square corners 39.6% (82)
  • Pill (fully rounded) 38.2% (79)
  • Rounded corners 22.2% (46)

Font combination

How heading and body typefaces pair (serif vs. sans-serif).

  • All sans-serif 65.9% (145)
  • Serif headings, sans-serif body 31.4% (69)
  • All serif 2.7% (6)

Color intensity

How colorful the palette is, from black-and-white to bold color (saturation).

  • Soft, muted color 63.9% (424)
  • Black & white 22.9% (152)
  • Bold, vivid color 13.3% (88)

Dark mode support

Sites whose code adapts to the visitor's light/dark preference (prefers-color-scheme).

  • Yes 3.9% (11)
  • No 96.1% (270)

Most-used fonts

The typeface each site leads with, read from its live CSS.

  • Montserrat 8.2% (18)
  • Poppins 6.8% (15)
  • Playfair Display 5.9% (13)
  • Outfit 2.3% (5)
  • Raleway 2.3% (5)

Percentages are the share of sites where each trait could be measured, with counts in parentheses. Last updated August 2026.

Best WordPress website examples lean almost entirely on photography

Photographic heroes appear on 83.3% of the sites measured here, well above the 64.1% rate across the whole gallery. WordPress sites overwhelmingly choose real imagery over illustration or 3D work to establish credibility fast, whether that’s a pest control company showing trucks and technicians or a florist showing arrangements. Entohygiene Services Sdn Bhd, Ball Ground Florist, and Down and Out Pest Control all open with photography-led heroes, and the pattern holds across categories from WordPress Portfolio Websites to WordPress Nonprofit Websites. The rare exceptions, like Caroline Taylor’s text-only hero or CharitableCharitable WordPress plugin website — clean, minimal, trust-focused design in warm cream and green. "The All-in-One WordPress Donation Plugin"’s product screenshot, stand out precisely because they break from what’s expected.

Full-bleed overlays dominate hero layout

The full-bleed overlay, a photo filling the top of the page with text layered directly on it, accounts for 52.7% of hero layouts here versus 35.7% gallery-wide. Split-copy layouts, where text and image sit side by side, only manage 26.5% by comparison. This gap matters for anyone building a WordPress site: the platform’s page-builder ecosystem makes it trivial to drop a headline over a full-width image, and businesses selling a service or product lean into that immediacy rather than splitting attention across two columns. BBN International and Bryan Schwartz Law both use imagery as a backdrop for their messaging rather than as a separate panel.

Amber is the accent of choice, well ahead of the gallery norm

Amber shows up as the accent hue on 35.4% of sites here, compared with 23.7% across the gallery, putting it well ahead of neutral tones at 21.4% and red at 11.3%. Warm, amber-toned buttons read as approachable and action-oriented, which explains their frequency on service-driven sites like Entohygiene Services Sdn Bhd and Luggage Forward, both using amber CTAs against otherwise muted palettes. A Taste of KokoLifestyle blogger's personal brand website — warm, elegant typographic design in orange, yellow, and black. "HOWDY, I'M KOKO." and Karen’s Stars pair amber with a more vivid overall palette, showing the hue works in both restrained and energetic color schemes. This matters for WordPress Virtual Assistant Websites and similar service niches, where a warm call-to-action color reinforces trust without shouting.

Backgrounds still favor near-white, but not by an overwhelming share

Near-white backgrounds lead at 59.2% of sites, with near-black trailing at 14.2%. That’s a real majority, but it leaves plenty of room for darker treatments: Pest Control Consultants and Gravity both build on near-black backgrounds while still using photography-led heroes, proving the dark option isn’t reserved for any single category. Builders working across WordPress Blog Websites or WordPress Artist Websites can treat near-white as the safe default without treating dark as a fringe choice.