49 Best Squarespace Real Estate Website Examples
Most people assume real estate sites lean on bold, saturated color to grab attention. But when I ran the best Squarespace real estate websites through Claude, the accent colors were so muted they barely registered. Buttons, links, headlines, all dialed back to near-grey tones over white. The examples below show it clearly. Once you notice the palette, look at how each site lets its property photography do the selling instead. That same restraint shows up across Squarespace interior designer websites and Squarespace architect websites too.
Category
Platform
Style
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This real estate site mixes serif script ("Inspired by *Nature*") with arch-masked portraits and olive-cream palettes to position boutique Portland brokerage as lifestyle-focused.
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This interior design studio uses stacked offset images and "Homes with Heart and Heritage" positioning to position personalized design as accessible rather than luxury-exclusive.
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This real estate education site highlights its founder's mission with salmon-colored text blocks behind "Welcome To The Neighborhood, I'm Deandra McDonald."
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This coworking site leads with "wifi& coffee& people& space.™" stacked in bold display type alongside a scrapbook-style photo collage of community moments.
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This commercial real estate site uses thin offset border frames around images and text to create an editorial, architectural-drawing aesthetic.
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This coworking site uses retro pop-art color-blocking with condensed serif headlines and the tagline "Get sh*t done, without the couch calling."
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This color consultancy site uses full-width color-blocked navigation bars instead of traditional buttons to sell design services.
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This interior design firm site uses a magenta-duotone hero photo with olive serif headlines and a hand-drawn logo badge to signal "We don't do normal."
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This real estate development site sandwiches architectural renderings around serif headlines, isolating "FINGERTIPS" on a red block within "DOWNTOWN FARGO AT YOUR FINGERTIPS."
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This interior design studio site pairs serif italics and earth-tone buttons with a two-column layout presenting a portrait photo and "HERKEN JIJ DIT?" relatable pain points.
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This interior design studio pairs serif body copy with uppercase sans-serif headings and separates "DESIGN" and "BUILD" services into cream-background cards.
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This construction services site anchors its dark layout with a full-bleed hero of a minimalist house and lavender garden, then contrasts with a two-column grid stating "STAVÍME, REKONSTRUUJEME A SPRAVUJEME" in oversized uppercase.
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This window furnishings site uses italic serif headlines underlined with hand-drawn wavy strokes to introduce a bespoke aesthetic alongside commodity product categories.
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This real estate development site uses multicolor gradient text on "your friendly neighborhood" to humanize corporate development, paired with journalistic navigation labels.
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This architecture firm site pairs a full-bleed escalator hero with a scrolling marquee repeating "PROYECTAMOS · DESARROLLAMOS · GERENCIAMOS · CONSTRUIMOS."
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This nomadic accommodation site leads with "DECENTRALIZED LIVING" over moody cabin photography and uses extreme letter-spacing throughout to create editorial luxury.
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This French property-management site pairs coastal lifestyle photography with "On en parle!"—a conversational CTA replacing standard contact language.
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This self-storage site uses a child-in-cardboard-box hero image and reserves a bold red column for "STORAGE FOR PERSONAL GOODS," pairing lifestyle photography with solid color blocks.
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This construction management site pairs workers-on-site photography with the tagline "Baumanagement mit Herzblut und Weitsicht" and mint-green accent cards stating "Wir trauen uns weiter zu denken und anzupacken."
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This real estate consulting site leads with "Real Estate Advice. Never sales." and uses serif typography throughout to signal editorial authority over transaction urgency.
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This luxury real estate site opens with a hero photo of the agent in a doorway, then splits messaging with "Undo Doesn't Exist" for sellers and "Get Off Zillow" for buyers.
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This HOA management site leads with "Leave the HOA to the pros, focus on charring those marshmallows"—pairing playful illustrated flames with professional service positioning.
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This HOA website uses a white card with black border overlapping a hero image, then displays community photos in an unbordered grid below descriptive copy.
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This homeowners association site opens with "Welcome home" in script over a dusk-lit craftsman house, then branches into resident resources and board contact via two-column cards.
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Champions Mortgage
This mortgage lender site opens with "The Home Loan Process Can Be a Nightmare" and uses a family-in-home hero photo to counter that anxiety.
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This real estate investment site leads with "solutions-oriented" positioning and uses interior photography to show finished homes rather than property listings.
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This real estate investment site leads with a Las Vegas skyline overlaid with financial data graphics and a confident businessman, positioning property deals as analytics-driven opportunities.
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This luxury real estate site leads with a full-bleed kitchen photograph, then centers the value proposition in a narrow column with serif typography and a phone number CTA.
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This HOA site introduces itself with a hero image of the stone entrance sign surrounded by black-eyed Susans, then transitions via diagonal slice into dark green sections.
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This luxury real estate site opens with "Exceptional homes. Extraordinary service." in italic serif over a dark navy hero, anchored by a living room photo with a gold border frame on two sides only.
Design Data
The colors, fonts, and layout choices used across 49 Squarespace real estate websites.
Background color
How dark or light the page background is (background luminance).
- White / near white 49% (24)
- Light 20.4% (10)
- Mid-tone 14.3% (7)
- Black / near black 8.2% (4)
- Dark 8.2% (4)
Accent color
The color of each site's primary button, measured from its code (accent hue family).
- Black, white & gray 45% (18)
- Red 15% (6)
- Amber / orange 15% (6)
- Blue 10% (4)
- Green 5% (2)
- Teal / cyan 5% (2)
- Lime 2.5% (1)
- Pink 2.5% (1)
Hero layout
How the top section arranges its headline and imagery.
- Text over a full-width image 58.6% (17)
- Text left, image right 13.8% (4)
- Image left, text right 10.3% (3)
- Asymmetric 6.9% (2)
- Centered text 6.9% (2)
Hero imagery
The kind of visual the top section leads with.
- Photography 87.8% (43)
- 3D artwork 4.1% (2)
- Illustration 4.1% (2)
- No imagery 4.1% (2)
Color intensity
How colorful the palette is, from black-and-white to bold color (saturation).
- Soft, muted color 59.2% (29)
- Black & white 30.6% (15)
- Bold, vivid color 10.2% (5)
Dark mode support
Sites whose code adapts to the visitor's light/dark preference (prefers-color-scheme).
- Yes 0% (0)
- No 100% (20)
Percentages are the share of sites where each trait could be measured, with counts in parentheses. Last updated August 2026.
Best Squarespace real estate website examples lean on photography almost without exception
Photography drives 87.8% of hero images across this page, compared with 64.1% across the wider gallery. That gap is the single clearest signal in the data: real estate is a trust business, and a photo of an actual property or agent does more persuasive work than an abstraction ever could. Kathleen Ernst Real Estate
, T Square Property Management
, Lattes & Leases
, and iSPY Home Design
all open on photography-led heroes, and the pattern holds across dramatically different palettes, from Kathleen Ernst’s dark background to T Square’s light one. Compare this to Squarespace Architect Websites or Squarespace Interior Designer Websites, where illustration and 3D work carry more weight because the product being sold is a design sensibility rather than a specific listing. Anyone building in this niche should treat a strong photo hero as the default, not a stylistic option.
Neutral accents dominate more heavily than the platform average
When an accent hue is measurable, neutral tones (black, white, and grayscale) take 45% of this page against 30.1% across the whole gallery, nearly a full third ahead of the next closest gallery. MidGa Housing
, Canary Hill HOA
, Alex Wang
, Keta
, and HK Ventures
all run black-and-white palettes with no accent color pulling focus. Real estate sites use restraint here because the photography is the color: saturated interiors, skies, and landscaping already carry enough visual weight, so buttons and links stay black or white to avoid competing with the listing photos. Red and amber tie for a distant second at 15% each, seen in MidGa Housing
’s red buttons and T Square Property Management
’s amber ones, but neither approaches neutral’s lead.
Light backgrounds appear nearly twice as often as elsewhere
Light backgrounds (not pure white, but a step down in luminance) show up on 20.4% of this page against 11.3% gallery-wide. T Square Property Management
, Lattes & Leases
, iSPY Home Design
, Deandra McDonald
, and HUIS1
all use this softer register instead of stark white. It reads as warmer and more residential, useful for agents selling homes rather than commercial space, where Squarespace Commercial Real Estate Websites and Squarespace Property Management Websites more often default to plain white or near-white, which still leads this page at 49%. Dark and near-black backgrounds remain rare, at 8.2% each, making Kathleen Ernst Real Estate
and Florence Square
outliers rather than models to follow.