John Siciliano
Has affiliate links Published 5/27/2025 Updated 8/2/2026

21 Best Framer Beauty Website Examples

I found the best Framer beauty websites that boost your bookings!

These sites master the intersection of Framer’s animation capabilities and beauty industry conversion priorities. They prove real work upfront and make booking effortless. Here’s what the best ones do:

  • Lead with transformation proof, not stock imagery. Framer Beauty Salon sites like Jessy O’Dwyer use full-width hero layouts with actual work photography, while Pretty in InkElegant, feminine permanent makeup studio website in maroon, pink, and teal. "Buffalo's *Premier* Permanent Makeup Studio" showcases real microblading results with professional beauty photography that builds instant trust.
  • Create visual luxury through typography and color psychology. Origin Wellness SpaLuxury wellness spa website — serene, elegant serif and sans-serif design in navy, white, and muted gold. "Discover Your Sanctuary for Relaxation and Wellness" combines elegant serif typography with dark navy and warm earth tones, while Framer Spa websites like OpalyaSerene, elegant massage and spa website with warm amber and cream tones, rounded shapes, and serif typography. "Your Body *Deserves This*" use cream-toned layouts and carousel-driven designs that center the booking experience.
  • Position services as lifestyle investments, not transactions. Framer Tattoo sites like Inked SocietyMoody, professional tattoo studio website with bold serif typography and golden accents. "INKED SOCIETY" use bold, confident copy that frames body art as “timeless investment in artistic self-expression,” while Dapop CosmeticsCruelty-free cosmetics website — soft, feminine pastel design in warm coral and pink. "dapop." combines sustainable values with unapologetic self-expression through minimalist design.

Browse these Framer beauty website examples for booking-focused inspiration.

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Design Data

The colors, fonts, and layout choices used across 21 Framer beauty websites.

Background color

How dark or light the page background is (background luminance).

  • White / near white 57.1% (12)
  • Light 23.8% (5)
  • Black / near black 14.3% (3)
  • Dark 4.8% (1)

Hero layout

How the top section arranges its headline and imagery.

  • Text above full-width media 40% (8)
  • Text left, image right 35% (7)
  • Text over a full-width image 15% (3)
  • Centered text 10% (2)

Hero imagery

The kind of visual the top section leads with.

  • Photography 90.5% (19)
  • Product screenshot 9.5% (2)

Color intensity

How colorful the palette is, from black-and-white to bold color (saturation).

  • Soft, muted color 52.4% (11)
  • Black & white 38.1% (8)
  • Bold, vivid color 9.5% (2)

Percentages are the share of sites where each trait could be measured, with counts in parentheses. Last updated August 2026.

The best Framer beauty website examples stay bright

A majority of these sites, 57.1%, sit in the near-white luminance bucket, with another 23.8% landing in the light range. That means roughly four out of five Framer beauty websites open on pale backgrounds, treating white or off-white as the default canvas for skin, product, and treatment photography. Pretty in InkElegant, feminine permanent makeup studio website in maroon, pink, and teal. "Buffalo's *Premier* Permanent Makeup Studio", Ani’s Beauty, and DangolliClean, modern DTC hair care website with serif and sans-serif typography in white, black, and maroon. "Healthy hair starts *here.*" all build on white, letting imagery and typography carry the contrast instead of the page background. Only 4.8% commit to a true dark background, so a black-mode beauty site is a deliberate outlier, not a baseline choice.

Near-black outperforms dark gray

Where these sites do go dark, they go nearly all the way. Near-black accounts for 14.3% of the set, more than triple the 4.8% share held by conventional dark gray. Inked SocietyMoody, professional tattoo studio website with bold serif typography and golden accents. "INKED SOCIETY", Victoria InkTattoo artist portfolio website — moody, minimalist design in black, white, and purple. "VICTORIA INK – TATTOO ARTIST IN SEATTLE, WA", and Carma Hair BarPremium barbershop website — dark, moody, typographic design in black and gold. "STYLE AND TRADITION IN EVERY HAIRCUT" all use near-black grounds, and each pairs that depth with a black-and-white or muted palette rather than color noise. The lesson for anyone building a moodier salon or studio site: skip the in-between charcoal tones and commit to near-black if you want drama, since that’s the version other designers in this niche have already validated.

Muted color, not monochrome, wins the palette question

Saturation splits three ways, and muted takes 52.4% against monochrome’s 38.1% and vivid’s 9.5%. That is a real lead, not a coin flip: over half these sites soften their palettes rather than going strictly black-and-white or leaning into saturated brand color. Jessy O’Dwyer, Centrum StylizacjiBeauty/cosmetology center website — minimalist, warm, elegant serif design in beige, brown, and cream. "Odkryj swoją naturalną urodę", and Southern SassBeauty salon website — feminine, sassy serif and sans-serif design in soft pink and brown. "Your hair and nails called. They want some sass." all use muted palettes, which reads as calm and premium against skin tones and product shots. Vivid stays rare, appearing only in Dapop CosmeticsCruelty-free cosmetics website — soft, feminine pastel design in warm coral and pink. "dapop." and OpalyaSerene, elegant massage and spa website with warm amber and cream tones, rounded shapes, and serif typography. "Your Body *Deserves This*", both of which use it to signal a younger, more energetic brand voice than their muted peers.

Photography carries the hero, almost without exception

Photo-led heroes appear on 81% of these sites, dwarfing the 14.3% that skip a hero image entirely and the single site relying on a product mockup. Curl StudioHair salon website — modern, minimal, feminine design in coral and gray. "Crafted with Care, Styled with Passion.", Skin EngineeringBeauty clinic website — organic luxury, botanical-inspired serif typography design in sage green, copper, and cream. "Glow Like Never Before", and Origin Wellness SpaLuxury wellness spa website — serene, elegant serif and sans-serif design in navy, white, and muted gold. "Discover Your Sanctuary for Relaxation and Wellness" each open with photography, confirming that in beauty, the hero’s job is to show a face, a texture, or a result rather than an abstract graphic. This holds across adjacent niches too: Framer Barber Websites and Framer Spa Websites lean on the same convention, while Framer Esthetician Websites and Framer Beauty Salon Websites push it even further.

Typography splits from color, and buttons follow the black-and-white rule

Every site in the set, 100%, sets body copy in a sans font, yet several still pair that with serif headings, as seen in Jessy O’Dwyer and OpalyaSerene, elegant massage and spa website with warm amber and cream tones, rounded shapes, and serif typography. "Your Body *Deserves This*". Button color follows a similarly narrow convention: black or white buttons dominate, with amber and red appearing only as occasional accents in sites like Skin EngineeringBeauty clinic website — organic luxury, botanical-inspired serif typography design in sage green, copper, and cream. "Glow Like Never Before" and Curl StudioHair salon website — modern, minimal, feminine design in coral and gray. "Crafted with Care, Styled with Passion.". For builders exploring Framer Beauty Products Websites or Framer Tattoo Websites, the pattern holds: sans for structure, restrained button color, and an optional serif accent for warmth.