20 Best Squarespace Beauty Salon Website Examples
I found the best Squarespace beauty salon websites that attract more clients.
These sites prove confidence-building copy and moody visuals beat generic salon templates. Here’s what actually works:
- Lead with identity, not services. Aesthetic Avenue
anchors everything in “Ethical aesthetics that elevate what’s naturally yours”… that’s a belief system, not a tagline. - Use editorial typography as your luxury signal. Confidence by Kirsten
mixes italic “joy” with bold “CONFIDENT” in the hero, creating visual hierarchy Squarespace’s Fluid Engine handles well. - Add motion to build energy. Flores Aesthetics
runs an infinite serif scroll banner… it feels alive without custom code.
Browse the full gallery of Squarespace beauty salon designs below.
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This medical spa site italicizes key phrases like "easy-to-access" and "balance" within serif headings to emphasize core messaging without changing typeface.
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This aesthetics clinic site sells premium treatments through a black-and-white photo collage hero and the tagline "Unveil your balanced beauty today."
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This cosmetic medicine site anchors its value proposition in a headline—"Ethical aesthetics that elevate what's naturally yours"—paired with a burgundy and cream palette that avoids clinical coldness.
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This permanent makeup studio site pairs moody close-up procedure photography with yellow-green nav labels and a burnt-orange booking announcement bar.
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This body sugaring service site leads with italic serif headlines in mustard gold and emphasizes "certified" expertise and "thousands" of satisfied clients with underlined text.
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This esthetician studio site uses a two-column hero split—black-and-white photo opposite serif headline and "CLINICAL SKINCARE STUDIO" positioning.
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This aesthetics practice site uses a scrolling marquee ticker to list services and positions the founder's 12-year credential as an underlined text link within body copy.
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This aesthetics clinic site leads with tight close-ups of diverse women's faces, then repeats "Flores Aesthetics" in an infinite serif scroll banner.
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This microblading studio site leads with a full-width image grid showing close-up procedure and result photos, then uses a gold accent on "HOME" in the navigation.
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This Paris hair salon site uses a pink hero with serif italic typography and a lime-green marquee banner reading "Cute recrute !" to announce hiring.
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This nail artist portfolio uses overlapping editorial photography with "More is more" in italic lavender serif, layered across scattered images of decorated nails and gemstone face art.
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This medical aesthetics site sells confidence through mixed serif typography—italic "joy" in copy, bold "CONFIDENT" in the hero—paired with a hot pink ticker listing services.
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This medspa site uses italicized serif headlines like "RADIATE CONFIDENCE" paired with a muted sage background and treatment photography cropped in profile.
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This aesthetics studio site introduces Hydrafacial with a two-column card layout pairing treatment photography against muted steel blue backgrounds.
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This beauty salon site uses "Unleash Your Inner Sass" as hero copy and stacks circular pink icons above hot-pink service tabs with playful names like "Bangin' Brows."
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This salon site positions luxury service through serif italic headlines and a hero image of outstretched arms in green foliage, anchoring "The Salon Experience You Deserve."
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This skincare clinic site uses rose-toned overlays and serif italic headlines to position clinical expertise as a luxurious experience.
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This Swedish skincare clinic site anchors its value in the tagline "Yttre skönhet, inre välbefinnande" (outer beauty, inner wellbeing) paired with close-up treatment photography and repeated muted teal CTAs.
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This esthetics site uses script typography and decorative kiss marks to position acne treatments and facials as self-love, not skin fixes.
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Natalia Celej
This hair artist portfolio uses a diagonal black geometric cutoff dividing the hero photo from copy that reads "Elevate the look: Explore the art of experimental hairstyling."
Design Data
The colors, fonts, and layout choices used across 20 Squarespace beauty salon websites.
Background color
How dark or light the page background is (background luminance).
- White / near white 45% (9)
- Light 40% (8)
- Mid-tone 15% (3)
Hero imagery
The kind of visual the top section leads with.
- Photography 95% (19)
- No imagery 5% (1)
Color intensity
How colorful the palette is, from black-and-white to bold color (saturation).
- Soft, muted color 65% (13)
- Black & white 20% (4)
- Bold, vivid color 15% (3)
Percentages are the share of sites where each trait could be measured, with counts in parentheses. Last updated July 2026.
The best Squarespace beauty salon website examples stay in white and light territory
Backgrounds cluster hard at the pale end: 45% of these twenty sites sit in the near-white bucket and another 40% land in light, leaving only 15% at mid-tone. That’s a combined majority of pale canvases against a small handful of mid-tone outliers like Bad Wave Brows
and Bare Skin Aesthetics
. For a beauty salon, this makes sense as a functional choice, not just a stylistic one: skin, brows, and nail work all need a neutral backdrop so the treatment photography reads accurately. Bare Skin + Body
and Visage
both build on white specifically to let their black-and-white palettes carry the page.
Muted color, not vibrant color, sells the service
Sixty-five percent of these sites run a muted saturation profile, dwarfing the 20% that go fully monochrome and the 15% that go vibrant. Muted wins because it flatters skin tones in hero photography without competing against them, which is exactly why Flores Aesthetics
, Featherhaus
, and Roots Salon
all pair light backgrounds with restrained, dialed-down color rather than saturated brand hues. Vibrant is a minority move reserved for salons wanting a younger, punchier feel, as seen in Sass Me
and Cute
.
Photography is the hero, almost without exception
Ninety-five percent of these sites lead with a photo-driven hero, and only one site skips it. Given that beauty services are visual by nature, a portfolio-style hero of skin, nails, or brow work functions as proof of skill before a single word of copy loads. Confidence by Kirsten
and Aesthetic Avenue
both open on photography-led heroes despite otherwise different palettes (vivid pink versus muted pink buttons), showing the photo-first hero holds regardless of color strategy. The Face Space
is the lone text-only hero in the set, a genuine outlier rather than a viable second path.
Sans-serif typography and a five-item nav are the quiet defaults
Body copy runs sans-serif on 95% of these sites, with serif appearing just once. Display and serif headings still show up for accent, as with Flores Aesthetics
in Playfair Display and Aesthetic Avenue
in Newsreader, but the body text underneath stays sans nearly everywhere. Navigation converges too: the median nav count across all twenty sites is 5 items, a tight enough structure that a salon site built for services, booking, gallery, about, and contact rarely needs to expand beyond it.