352 Best Design Agency Website Examples

Most people picture a design agency site as a big photo filling the screen with a headline layered over it. I ran the best design agency websites through Claude. The real pattern is almost the opposite: dark, near-black backgrounds dominate, and full-screen hero photos are rare. Check the examples below and you will see the rule of thumb. Let the dark background do the work instead of crowding your hero with a single image.

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Design Data

The colors, fonts, and layout choices used across 351 design agency websites.

42px Button corner radius median across 66 sites
70.6px Headline size median across 94 sites
4 Navigation links median across 275 sites

Background color

How dark or light the page background is (background luminance).

  • White / near white 45.3% (159)
  • Black / near black 33.9% (119)
  • Light 8.8% (31)
  • Dark 7.4% (26)
  • Mid-tone 4.6% (16)

Accent color

The color of each site's primary button, measured from its code (accent hue family).

  • Black, white & gray 31.4% (98)
  • Amber / orange 17.3% (54)
  • Blue 12.5% (39)
  • Red 11.2% (35)
  • Green 8.7% (27)
  • Lime 7.1% (22)
  • Purple 4.8% (15)
  • Pink 3.8% (12)
  • Teal / cyan 3.2% (10)

Hero layout

How the top section arranges its headline and imagery.

  • Text above full-width media 26.2% (74)
  • Centered text 24.5% (69)
  • Text left, image right 17% (48)
  • Text over a full-width image 17% (48)
  • Asymmetric 12.4% (35)

Hero imagery

The kind of visual the top section leads with.

  • Photography 35.5% (123)
  • Illustration 22.3% (77)
  • No imagery 19.7% (68)
  • Product screenshot 15.3% (53)
  • 3D artwork 7.2% (25)

Button shape

Corner rounding on primary buttons (border radius relative to height).

  • Pill (fully rounded) 62.1% (41)
  • Square corners 21.2% (14)
  • Rounded corners 16.7% (11)

Font combination

How heading and body typefaces pair (serif vs. sans-serif).

  • All sans-serif 75.5% (71)
  • Serif headings, sans-serif body 23.4% (22)
  • Monospace 1.1% (1)

Color intensity

How colorful the palette is, from black-and-white to bold color (saturation).

  • Soft, muted color 47.9% (168)
  • Black & white 37.9% (133)
  • Bold, vivid color 14.2% (50)

Dark mode support

Sites whose code adapts to the visitor's light/dark preference (prefers-color-scheme).

  • Yes 7.3% (9)
  • No 92.7% (114)

Most-used fonts

The typeface each site leads with, read from its live CSS.

  • Inter 11.7% (11)
  • Poppins 5.3% (5)
  • Satoshi 4.3% (4)
  • Inter Tight 3.2% (3)
  • Playfair Display 2.1% (2)

Percentages are the share of sites where each trait could be measured, with counts in parentheses. Last updated August 2026.


Best design agency website examples favor illustration and product shots over stock photography

Looking through the best design agency website examples, photography leads hero media on only 35.5% of sites, compared with 64.1% across the whole gallery. That’s the widest gap on the page, and it flips the usual gallery pattern on its head: illustration takes 22.3% and product mockups take 15.3%, together nearly matching photography’s share. Agencies are selling craft and visual judgment, not documenting a physical product or team, so a photo of people in an office does less work than a custom illustration or a mockup of the interface they built. AnidaMinimalist UI/UX designer portfolio website with clean, monochrome illustration-driven design. "Hi, I'm Anida" runs an illustrated hero, while AAOADesign agency website — modern, bold serif typography in dark and magenta. "Helping you with your design needs!", VerkenCreative agency website — dark, premium, editorial high-contrast design in black, white, and orange-red. "More than just **a studio:** we're your **partners** in turning visions into profitable masterpieces.", Jack StudiosDesign agency website — sleek, modern typography with vibrant purple and orange accents. "We help founders visualise their dream ideas", dg.digitalFreelance digital design portfolio website — minimal, geometric sans-serif design in dark gray and white. "Bridging Design & Functionality" and Patrick CuiTechnologist creative portfolio website featuring premium mobile app design in dark luxury aesthetic with oversized serif typography and gold accents. "Technologist Creative" all lead with product-screenshot heroes that put the portfolio front and center.

Near-black backgrounds run nearly twice the gallery norm

Near-black backgrounds appear on 33.9% of these sites versus 18.1% gallery-wide, second only to near-white’s 45.3%. That’s a real split: agencies are choosing between stark white and near-black canvases far more decisively than the broader gallery, which spreads more evenly into light, dark, and mid tones. A near-black background reads as confident and gallery-like, letting typography and case-study imagery carry contrast. VerkenCreative agency website — dark, premium, editorial high-contrast design in black, white, and orange-red. "More than just **a studio:** we're your **partners** in turning visions into profitable masterpieces.", ImagemCreative agency website — bold, geometric typography design in dark charcoal and cream. "Get yourself out there.", Cristiano CDark, minimal portfolio website with serif typography and muted gold accents. "Polymath designer, in a relationship with interactivity.", ZRØProduct design & engineering consulting website — minimalist, elegant sans-serif and script typography design in dark luxury tones. "Product Design & Consulting", Patrick CuiTechnologist creative portfolio website featuring premium mobile app design in dark luxury aesthetic with oversized serif typography and gold accents. "Technologist Creative" and Lemons StudioCreative agency website — bold, playful, modern design in black and chartreuse. "STUNNING ANIMATION VIDEO PRODUCTION BY LEMONS STUDIO" all sit on near-black grounds, while Full CircleDesign agency website — minimal, serif-based layout in pink and black. "Let's make your vision come to life.", Brooke GlaserIllustration education website — feminine, playful typography design in pink, coral, and navy. "I make cute art for clients and I've taught 296k+ artists to do the same" and AnidaMinimalist UI/UX designer portfolio website with clean, monochrome illustration-driven design. "Hi, I'm Anida" hold the white end of that same divide.

Full-bleed overlay heroes are a minority move in design agency websites

Only 17% of hero layouts use a full-bleed overlay, against 35.7% across the gallery, another of the sharpest departures on the page. Agencies instead lean on stacked copy at 26.2% and centered layouts at 24.5%, arrangements that separate headline from image rather than stamping text over a photograph. That fits the photography pullback above: with fewer sites treating the hero as a single dominant image, there’s less need for an overlay technique built specifically to keep text legible over a photo.

Pill buttons and muted color dominate design agency website design

Pill-shaped buttons account for 62.1% of CTAs, well clear of square at 21.2% and rounded at 16.7%, and muted palettes lead saturation profiles at 47.9% with monochrome close behind at 37.9%. Janika JokinenCreative technology portfolio website — minimalist, editorial design in white, teal, and coral. "HI THERE! I'M JANIKA JOKINEN, A BACHELOR OF INFORMATION TECHNOLOGY WITH A BURNING PASSION TO LEARN ABOUT ANYTHING AND...", Clare NicolsonCreative services website — playful, feminine editorial design in warm pastel tones. "Fun and colourful product styling and photography to elevate your brand.", EmeteDigital product agency website — modern, typographic design in blue, pink, and purple. "You just found the missing part of your team" and AAOADesign agency website — modern, bold serif typography in dark and magenta. "Helping you with your design needs!" all use pill buttons, showing the shape holds across very different palettes, from black-and-white to vivid to muted.