53 Kickass Ecommerce Beauty Website Examples

I found some of the best ecommerce beauty websites to share for inspiration. Only 0.1% of reviewed website designs make it onto this list! Each website example includes a tall screenshot and a link to the live site and the platform it was built on.

Aevanti screenshot

Aevanti

The copywriting, "Reveal Your True Brilliance," grabs attention and directly speaks to the empowerment instincts of shoppers of beauty products, making this Shopify website an inspiring example.

Thicker Fuller Hair screenshot

The engaging copy, "Look no further. We’re Thicker Fuller Hair and we’re here to put back what you lose," quickly resonates with visitors looking for effective beauty solutions.

My Kao Shop screenshot

This Shopify beauty products website shines with a vibrant layout that showcases featured products and categories clearly, making it easy to navigate and explore new arrivals.

Tooletries screenshot

What a standout design choice with bright yellow typography juxtaposed against the sleek black and white visuals, creating an eye-catching website for beauty products.

YouFirst Beauty screenshot

This website’s copywriting shines with its bold headline: “MAKE-UP THAT PUTS YOU FIRST,” effectively prioritizing customer empowerment while clearly conveying product benefits.

womxn LAB screenshot

womxn LAB

The copywriter nails the messaging with strong statements like "Make it," followed by "it all begins with ideas." This invites empowerment and engagement for a beauty tech audience.

Yves Rocher screenshot

The vibrant color scheme of rich pink and green captures attention in this beauty products website, enhancing the feel of freshness and appeal of hair care items.

EltaMD screenshot

This site does a fantastic job with typography; the clean, modern fonts well-contrast the product images and elevate the overall beauty product experience.

Pacifica Beauty screenshot

What a great hero section featuring bold, clear typography that immediately highlights “VEGAN EYE SERUMS, MASKS & PATCHES” on this beauty products Shopify website.

Grooming Lounge screenshot

The bold, reassuring tagline "Barber-Created To Make Men Much Handsomer" grabs attention in a fun, confident way, making this men's grooming website an inspiring example for copywriting.

Oceanic Beauty screenshot

The clean and calming colors of the website enhance its beauty products theme; the rich greens and whites radiate a natural vibe perfect for a lifestyle uplift.

Asutra screenshot

What a great use of typography on this website! The bold, approachable sentences like “Small steps that make a big difference” grab attention and align with the beauty products theme.

Barber's Electric Tattoo screenshot

The design stands out with its bold yellow typography against a dark background, creating a striking visual hierarchy that captures attention while highlighting key information on this tattoo artist website.

Bocaba screenshot

What an inspiring design choice with the calming blue background and bold type that promotes a confident vibe—perfect for a beauty salon's website!

Classic Tattoo screenshot

What a great example of clear copywriting! The phrase "We love making beautiful tattoos" immediately connects with potential clients, showcasing passion in this tattoo studio's mission.

Jamie Makeup screenshot

The vibrant colors and bold patterns of the eye shadow packaging create an eye-catching visual appeal that enhances the beauty product's online presence.

Love Always Tattoo screenshot

The bold, playful typography framing "Tattoos are Self-Care" and "WTF is Handpoke?!" enhances the engaging, inviting feel of this tattoo artist website, making it a fun inspiration.

OIL OF PEARLS screenshot

What an inviting design with its clean layout and harmonious color palette that captures the essence of a peaceful spa experience, perfect for inspiration in spa services websites.

The Face Space screenshot

The contrast between the soothing blue background and the white text effectively highlights key information, creating a serene design ideal for a beauty salon website.

Kyli Hair Artistry screenshot

The typography here stands out with a bold mix of styles, using playful fonts that complement the vibrant salon vibe—definitely a fresh inspiration for hair and beauty websites.

Sky I3 screenshot

The vibrant blend of colors in the background elements of this beauty products website effectively enhances its engaging design, showcasing a fresh and lively aesthetic.

Phyla screenshot

The powerful headline “Clear skin in 60 days with no side effects” integrates solution-based copy in an engaging way, making this Shopify beauty products website truly inspirational.

Haoma Earth screenshot

What a great feature with the eye-catching hero image alongside product placement, creating a balanced and engaging focal point for skincare enthusiasts on this beauty website.

Epzen screenshot

The use of bold typography and vibrant color contrasts, especially in the "SUMMER ICONS" header, really grabs attention and energizes the beauty products website.

Skin&Co Roma screenshot

The design on this Shopify beauty products site uses a clean layout with soft, inviting colors that enhance the product's luxurious vibe, drawing users into the brand's essence.

Pré de Provence screenshot

The layout skillfully balances engaging images with informative sections, creating an inviting aesthetic that's perfect for showcasing beauty products and tips.

SONUM screenshot

This website design makes a bold statement with its striking black background that elegantly showcases the products, amplifying their modern appeal in the dental care industry.

PuraU screenshot

Using strong, actionable copy like "HELPING YOU GET Acne-Free Skin" captures attention and directly addresses the user’s needs, making it a solid example for beauty product inspiration.

Risewell screenshot

Love the visual hierarchy in this design; products are clearly grouped while playful colors enhance the beauty products' friendliness, making the site inviting for users.

Juce screenshot

What a striking layout! The use of a visual hierarchy with bold hero images transitioning smoothly into compact product displays lets beauty products showcase their allure while keeping the viewer's focus locked.

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About this collection

This is a collection of websites organized by the platform they are built on, category, and sometimes tags and the creator. They're here for inspiration. Most websites made it into this collection because they have beautiful designs, while others showcase exceptional copywriting or information architecture.

What this page contains

Best Beauty Websites with count

This page showcases 53 website examples in the Beauty category tagged as "Ecommerce". Each website includes a tall screenshot and a link to the live site, the platform it was built on, and a description (generated with AI).

Quality may vary by category or platform

Some sites aren't an absolute 10/10, but they shine relative to their categorization. For example, categories like Notary or HOA don't reach the same design heights as Designer or SaaS sites. They're still included so people in those industries have relevant references when building their website.

How these websites are picked

While I won't reveal the exact details of my curation process (so competitors can't copy), I can share that:

  • They are all organically sourced (i.e., I don't copy other inspiration galleries)
  • It's an arduous process to find these gems. I typically review 10,000 sites to discover just 10 worthy additions.

The purpose of this collection

There are two primary reasons people view these website examples:

  • To find design, copy, or general website inspiration from similar businesses in their industry
  • To explore the capabilities of website platforms before making a decision

Oh yes, and affiliate marketing. I'm part of affiliate programs for some of the platforms, so if you purchase after clicking a link, I may earn a commission.

Want to suggest a site?

Reach out to me on LinkedIn.