131 Best Beauty Products Website Examples
I found the best beauty products websites to share for inspiration. Only 0.1% of reviewed website designs make it onto this list! Each website example includes a tall screenshot, a link to the live site, and the platform it was built on.
Hack alert! Start with a beauty products template:
This premium haircare brand's copywriting brilliantly merges luxury and sustainability, using a witty headline that positions clean beauty as both indulgent and naturally conscious.
This natural beauty brand showcases a split-screen hero with serene serif typography, rounded product cards, and warm peachy gradients that guide visitors seamlessly from story to shop.
This inclusive self-tan brand uses warm, conversational copy and diverse lifestyle imagery to position flawless, hassle-free glow as beauty for every body.
Luxurious anti-aging skincare site blending soft coral aesthetics with elegant serifs and real-user lifestyle photography for trusted, results-driven beauty.
This minimalist skincare site targets wellness-conscious consumers seeking simple, natural beauty solutions with its clean aesthetic and straightforward product approach.
This luxury skincare site blends African botanicals with modern science through warm, minimalist design and sophisticated gold-accented aesthetics.
Soft sage and slate tones meet authentic wellness imagery in this clean, trustworthy nasal strip brand design.
TIKAS transforms men's grooming into effortless luxury with minimalist design and social proof that converts skeptics into skincare believers.
This beauty brand's clean, minimal navigation paired with a dynamic hero carousel and playful curved elements creates an inclusive, modern aesthetic that guides users smoothly toward the "try now" CTA.
Krete's fresh green palette and bold typography make skincare feel effortlessly achievable—promising real results in just 60 seconds.
Kripa's clean copywriting promises nature-infused beauty with vegan, non-toxic, cruelty-free credentials that appeal to conscious consumers.
This Shopify beauty store features a clean, minimalist layout with soft beige tones and rounded card elements that showcase a facial supplement with intuitive navigation and a compelling hero section.
Besalu Hair uses warm, inviting copy to position locally-sourced products as the natural solution for healthy, replenished hair.
Bopcal's sleek black, white, and pink palette delivers a bold, modern beauty experience that balances innovation with elegance through striking typography and minimalist design.
Hive's playful purple-and-yellow palette transforms a beauty product shop into an inviting, fresh destination that buzzes with modern charm.
Exelix's fresh, minimalist design targets conscious beauty shoppers seeking affordable, injection-free skin solutions with its inviting beige-and-teal aesthetic.
Aarde Skin's copy strikes an emotional chord with eco-conscious buyers through authentic, values-driven messaging that balances purity claims with warmth.
Vozara's vibrant, pastel palette and lifestyle imagery create an inviting beauty experience that turns skincare results into an irresistible emotional promise.
This playful skincare brand uses bold copywriting—"Sensitive skin, meet your match"—to turn a dermatological need into an inviting, award-winning shopping experience.
The harmonious color palette of neutral earth tones without overpowering elements helps create a calming atmosphere, perfectly aligning with the skincare theme on this website.
Elegant Squarespace beauty site with streamlined horizontal navigation, full-width hero imagery, and centered call-to-action for effortless booking.
Ajara Beauty's elegant serif typography and soft pink palette create a luxurious, precision-focused aesthetic that elevates medspa services.
Elauxy
Elauxy's elegant, minimalist design targets beauty enthusiasts seeking premium keratin and skincare solutions with effortless shopping.
EspressoH delivers minimalist beauty essentials with chic, elegant design and streamlined Shopify shopping.
This Squarespace beauty site showcases minimalist skincare design with elegant typography, clean white space, and sophisticated product imagery that speaks to quality-conscious consumers.
Intaca crafts personalized, plant-based private label lip balm and skincare with elegant simplicity and natural ingredient transparency.
Aevanti
Aevanti's soft pastel palette and elegant serif typography create a luxe yet approachable vibe that makes beauty shopping feel like self-care.
This hair care site's warm beige and green palette with clean sans-serif typography creates a natural, trustworthy vibe that makes drug-free solutions feel refreshingly approachable.
This skincare shop uses a vibrant split-screen hero with bold typography and rounded product cards to create an inviting, modern shopping experience.
Tooletries commands attention with bold yellow-and-black typography and high-contrast photography, creating a striking modern aesthetic for men's grooming.
About this collection
This is a collection of websites organized by the platform they are built on, category, and sometimes tags and the creator. They're here for inspiration. Most websites made it into this collection because they have beautiful designs, while others showcase exceptional copywriting or information architecture.
What this page contains
This page showcases 131 website examples in the Beauty Products category. Each website includes a tall screenshot, a link to the live site, the platform it was built on, and a description (generated with AI).
Quality may vary by category or platform
Some sites aren't an absolute 10/10, but they shine relative to their categorization. For example, categories like Notary or HOA don't reach the same design heights as Designer or SaaS sites. They're still included so people in those industries have relevant references when building their website.
How these websites are picked
While I won't reveal the exact details of my curation process (so competitors can't copy), I can share that:
- They are all organically sourced (i.e., I don't copy other inspiration galleries)
- It's an arduous process to find these gems. I typically review 10,000 sites to discover just 10 worthy additions.
The purpose of this collection
There are two primary reasons people view these website examples:
- To find design, copy, or general website inspiration from similar businesses in their industry
- To explore the capabilities of website platforms before making a decision
Oh yes, and affiliate marketing. I'm part of affiliate programs for some of the platforms, so if you purchase after clicking a link, I may earn a commission.
Want to suggest a site?
Reach out to me on LinkedIn.